Downtown Silver Spring
BRANDING CAMPAIGN
A property-wide revamp was in the works to re-establish Downtown Silver Spring as the commercial and cultural hub of Silver Spring, Maryland, a stylish, urban enclave just outside of Washington, D.C.
The Dealey Group developed a new brand that embodies the vibe of the reimagined property and resonates with the young, hip, culturally diverse community of Silver Spring.
Partnered with Illustrator, Donna Adi
The Dealey Group engaged American artist Donna Adi to bring the concept to life. Donna is a pioneer of this pop-art style, and her work has been featured in campaigns for Nike, Balmain and Google.
