When Rosedale Center was embarking on an extensive two-year property renovation complete with a new fashion anchor and full interior and exterior overhaul, they selected The Dealey Group to design a custom…

Rosedale Center Renovation Campaign

Rosedale Center

When Rosedale Center was embarking on an extensive two-year property renovation complete with a new fashion anchor and full interior and exterior overhaul, they selected The Dealey Group to design a custom renovation campaign, RC | EVOLVE. The campaign creative was simple and clean focusing on strong lifestyle and fashion imagery, and property renderings. The campaign was used on-site and online (social media and email) to communicate all the exciting changes and enhancements to their shoppers throughout the renovation. Additionally, The Dealey Group designed leasing support materials that matched the consumer campaign to help the leasing team secure new stellar tenants to their exiting lineup.