My Style Keeps Shoppers in The Know
November 2011
The Dealey Group is now head curator of fashion and trend scoop for Jones Lang LaSalle's retail portfolio. From custom video content to well-edited Facebook and blog posts, JLL malls across the country have a secret weapon for generating their social media content.
Chalk It Up To Cleverness
August 2011
The Dealey Group collaborated with client Granite Run Mall to come up with a way to encourage engagement and interaction in-center: paint a barricade with chalkboard paint and solicit customer input on leasing efforts. The result? Fun for the customers and free insights for the mall!
The Dealey Group & Imaginuity Launch Innovative Social Media Tool
March 2011
Jones Lang LaSalle Retail websites will now be one-stop repositories for all local and national retail deals by incorporating live retailer social streams on the websites of the centers it manages. The new platform is search engine friendly and fully integrates both top retailers' and individual properties' social streams into a unified web and mobile experience. Shoppers are able to view real time posts from the mini-feed, and scope out the entire center for news and deals.
A Gold Addy Award For The Dealey Group's Mobile Marketing Campaign For Beaumont, Texas!
Feb 2011
The American Advertising Federation's Lake Charles, Louisiana, chapter awarded the Beaumont CVB with a Gold Addy for its mobile marketing campaign initiative led by The Dealey Group. The campaign's objectives were to target highway travelers with hotel and shopping discounts to incentivize them to stay in Beaumont.
Ultimate Dream Wedding Giveaway Gets Utlimate Results
October 2010
When management at The Gateway, a mixed-use development in Salt Lake City, UT, unexpectedly found themselves in the wedding booking business, they turned to The Dealey Group for creative marketing and social media to save the day.
The Dealey Group Brings Home Three Silvers!
March 3, 2010
The Dealey Group won three Silver MAXIs at the ICSC U.S. Shopping Center MAXI Awards in Chicago on March 3, 2010. The Silver Award Winning New Media campaigns including our Social Media Initiative for Jones Lang LaSalle’s Retail Portfolio, our “Scene@TheShops” Social Media campaign for Inland Western’s Shops at Legacy in Plano, Texas...
The Dealey Group Brings Home Three Silvers!
March 3, 2010
The Dealey Group won three Silver MAXIs at the ICSC U.S. Shopping Center MAXI Awards in Chicago on March 3, 2010. The Silver Award Winning New Media campaigns including our Social Media Initiative for Jones Lang LaSalle’s Retail Portfolio, our “Scene@TheShops” Social Media campaign for Inland Western’s Shops at Legacy in Plano, Texas, and our Teen Advisory Board launch for Inland Western’s Southlake Town Square in Southlake, Texas.
In addition to winning three Silvers, The Dealey Group is proud to have designed the newspaper insert for Galleria Dallas’ Gold-MAXI-winning-event, “Beauty Live”, and to have been named a MAXI finalist our Mobile Marketing Initiative for Jones Lang LaSalle’s Retail Portfolio.
ICSC's MAXI Awards honor and recognize the premier marketing, community outreach, sales promotion and specialty leasing campaigns in the shopping center industry.
Click here for the complete list of 2010 U.S. Shopping Center MAXI Award Winners.
How Many Friends Does Your Mall Have?
Shopping Centers Today : January 2010
Jones Lang LaSalle researched social media for about 18 months before rolling out its program last June with the aid of The Dealey Group, a Dallas-based creative agency. Jones Lang LaSalle primarily employs …
Inland Western Uses FACEBOOK to Woo Teenage Shoppers
Retail Traffic : November 2009
The firm partnered with Dallas-based marketing firm The Dealey Group on the efforts, which helped organize the application process for spots on the board and supplied the on-site promotional materials. Over the past several years ...
Southlake Town Square launches Teen Advisory Board
Chain Store Age : November 20, 2009
Southlake Town Square, an 800,000-sq.-ft. lifestyle center located in Southlake, Texas, has established a Teen Advisory Board and kicked off a social media campaign in support of the new volunteer organization ...
Social Media Mania
DDI : August 10, 2009
“Back-to-school and holiday 2009 are more critical than they’ve ever been for the retail industry,” says Greg Maloney, president and CEO of Jones Lang LaSalle Retail. “We know that by engaging with our shoppers, members of the community and even retailers at our own centers ...
Malls Use Social Media to Connect With Shoppers
Adweek : August 4, 2009
The campaign was developed by Dallas-based The Dealey Group, which also coordinated Jones Lang LaSalle's 2008 "Black Friday" campaign. Last year's effort asked shoppers to text a keyword when they arrived at the mall ...
Malls Use Social Media to Reach Shoppers
Brandweek : August 4, 2009
Jones Lang LaSalle is looking to add a few friends to its Facebook page. The real estate giant has launched a social media campaign for 22 of its malls using Facebook and Twitter. Messages on the platforms will send shoppers updates on special promotions ...
Texas Shopping Resource Launches Online Holiday Store
Austin American Statesman : November 2009
ShopAcrossTexas.com, the online guide for shop-’til-you-drop locals and destination shoppers in Texas, has launched its first online Holiday Store, just in time for the 2009 gift-giving season ...
Two Local Stores Make ShopAcrossTexas.com’s “Top 45” List
KWTX 10 News Channel : August 2009
The Waco Convention & Visitors Bureau has announced that two local stores have been ranked on the list of top 45 stores to visit in Texas, according to the popular website ShopAcrossTexas.com ...
Saddle Up & Shop
Southern Living : November 2008
Need a prom dress in Dallas? Looking for boots in El Paso? A web site, ShopAcrossTexas.com, points out the best places to buy. Enter a city or the item you seek, and find where to go in 60 cities and small towns across the state …
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